Privacy Policy

Last updated June 11, 2018

Overview

In order for us to operate our business and provide our services to You, it is sometimes necessary for us to collect or process information about You. In general terms, this information will take one or more of the following forms:

  1. Information that you provide to us directly, such as in the situation where you complete an online form, subscribe to Raw Pet Digest, or send us a message via our website
  2. Information that is automatically sent to us by Your computer’s internet browser when you visit our website, such as your computer’s technical address (or ‘IP address’) or information about which particular internet browser you are using and so on
  3. Information about how you use our website or our services, such as which pages you visit, how frequently you visit the site and so forth
  4. Information that is provided when you download the Raw K9s Thrive App or send us a message via the app

This privacy policy sets out the detail of what information we collect, as well as how that data is used and protected.

Our commitment to data privacy

We are fully committed to maintaining the privacy of any information (‘personal data’) that you provide to us. Furthermore, we commit to ensuring that such data is held securely, used appropriately and only retained for as long as is necessary.

Our systems and services are designed with privacy in mind, and we operate a ‘data minimisation’ principle wherever possible – that is to say that we will only ever ask you for the minimum amount of information required to provide our services efficiently; we have no desire to retain (and therefore maintain) any more information than is necessary. We aspire to comply to the fullest extent possible with applicable data protection regulations, in particular the European Union’s General Data Protection Regulation (‘GDPR’) and ePrivacy Directive, where applicable.

Who we are

In terms of your use of this website, our Raw K9s Thrive App, or Raw Pet Digest magazine, We, Raw Pets Thrive/Raw Pet Digest, act in the capacity of Data Controller. In this Privacy Policy, all references to “Raw Pet Digest”, “Raw Pets Thrive”, “Raw Pets Thrive/Raw Pet Digest”, “the website”, “the App”, “Raw Pet Digest magazine”, “Us”, and/or “We” should be understood to mean anything relating to the Raw Pets Thrive website, Raw Pet Digest magazine, the Raw K9s Thrive app, and/or the Raw Pet Digest website. Should you have any questions or concerns about the data we hold about you, we can be contacted using the information below:

  • Data Controller: Raw Pets Thrive/Raw Pet Digest
  • Raw Pets Thrive Website: https://www.rawpetsthrive.com
  • Raw Pet Digest Website: https://www.rawpetdigest.com
  • Correspondence address: 206 Ryan Street, Redlands, CA 92374 USA
  • Email correspondence: kristin@rawpetdigest.com

Definition of “personal data”

When we refer to “personal data”, we mean any information that allows us to identify you personally. Obvious examples include your name and email address. We will always seek to gain your explicit consent to providing this information before we collect it from you, although this may not be the only legal basis on which we collect the data.

Other types of information, such as your computer’s IP address or broad geographical location do not, generally, allow us to identify you directly. However, because in their current form, European data privacy regulations are somewhat vague in this regard, we will cover the use of such data here also.

What personal data we collect and why we collect it

Comments

When visitors leave comments on the site, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture may be visible to the public in the context of your comment.

Contact forms

When you complete one of the contact forms on our website, we will ask you for a number of pieces of personal information, such as your name and email address. This is obviously required for us to respond to your request.

If you do not use or submit an online form on the website, no data will be collected in that regard.

Cookies

Cookies allow us to better understand how users are using our website and other related services. They can also be an essential part of providing certain online functionality. They are all essentially small data files placed on your computer (or other device) that allow us to tell when you have visited a particular page, or performed a particular action (such as clicking a particular button) on our website.

These technologies are used by most websites as they provide useful insight into how the services are being used, as well as improving speed, performance and security, and enabling us to improve our personalisation of your experience.

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

There are a number of ways that you can influence how cookies are used on your particular device. Most commercial browsers (such as Chrome, Safari, Edge, Internet Explorer, Firefox etc) allow you to set preferences for whether to allow or block website cookies.

They will also provide tools that allow you to remove any cookies that have already been set. Using the ‘Help’ functionality of your browser, or an internet search, will help you to understand how to use these features for your particular browser.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

Analytics

We use Google Analytics to better understand what people look at on our websites.

When people visit our site, information about their visit (such as which pages they look at, how long they spend on the site and so on) is sent in an anonymous form to Google Analytics (which is controlled by Google).

The data contains information about anyone who uses our website from your computer, and there is no way to identify individuals from the data.

We ensure that no personally identifiable information is ever contained within the data sent to our analytics providers, and we also perform a process which partially obscures your IP address information.

As analytics information is not personal data, we do not specifically ask for your prior consent.

Other Google Services

In addition to Google Analytics, we use a number of industry-standard Google services to provide particular pieces of website content. These include:

  • Google Fonts: We may use one or more of Google’s web fonts to ensure that our website content is displayed in a clear and consistent fashion across all of the different types of devices and browsers.
  • Google Maps: We may use the Google’s mapping services to provide dynamic geographic maps on our website
  • Google Recaptcha: We may use Google’s Recaptcha service (which provides the ‘I Am Not A Robot’ functionality) on our web contact forms. This is a security measure to prevent the abuse of our contact forms by automated programs.

Each of these services involve our website making a connection to one or more Google servers, and may result in Google placing cookies on your device.

Account logins

For some functionality, we will need to create for you a user account that allows you to login to the site to ensure that only authorized individuals can access your data and that functionality. Examples include when you make an online purchase via the site, or when you have a role in administering or contributing towards the website content (such as a blog author). The purpose of these user accounts is to protect your personal data behind login security, and to protect the integrity of our site and the servers that run it.

Data collected will generally involve your name and email address (which doubles as username) as a minimum, but may include your mailing address if it is required for online purchases.

If you do not register for an online account then no such data will be collected in this regard.

Technical data (such as ‘IP address’)

When you visit our website, our systems will log a record of your visit in our server logs, and typically this record will include the technical ‘IP’ address that is associated with your device and the browser type and version that you are using.

Such server logs are extremely common practice, and are used to monitor technical resources, monitor high-level server activity, and importantly to detect and prevent malicious or fraudulent activity on our systems. This data can also be used, if required, to diagnose reports of technical issues. The storage of IP addresses, allow us to identify patterns of behaviour (such as repeated malicious attempts to access a system).

IP addresses, in and of themselves, do not allow us in any way to identify you as an individual, especially given that it is very common for IP addresses to be dynamically allocated by your service provider, and will therefore often routinely change.

Furthermore, we do not and will not use the content of server access logs to attempt to determine an identifiable individual. We therefore do not consider that data held within server logs falls within the scope of ‘personal data’, and accordingly we do not seek your consent to collect it.

Facebook

Like the vast majority of commercial websites, we use social media cookies from Facebook on our site. The cookies are placed by Facebook, and we use them to understand the effectiveness of social media campaigns that we operate.

If you are not logged into Facebook when you view our site, then it is not possible for any personal information about your visit to be collected, and therefore we do not specifically ask for your prior consent.

If you are logged into Facebook when you view our site, then Facebook will know when you visit us. We do not have any access to the detail of that personal data, as you have consented to share it with Facebook, not us. We just get to see anonymised data about the numbers of people who have responded to our advertising or other social media activity.

You can learn about Facebook’s privacy policy here.

Facebook, may use cookies, web beacons, and other storage technologies to collect or receive information from your websites and elsewhere on the internet and use that information to provide measurement services and target ads. You can learn about Facebook’s privacy policy here.

There are a number of ways of controlling the ads that you see based upon your activity on Facebook. The following resources may help to understand those choices:

You can always use your browser’s ‘private’ or ‘incognito’ mode to browse websites anonymously.

If you disable marketing cookies on this site, it does not mean that you will not see our ads, it just means that they will not be personalised based on your Facebook activity.

Who we share your data with

We operate on a strict ‘need to know’ basis for all data that we work with, and that is particularly true for any personal data. The only people/organizations that are granted access to personal data are:

  • Employees of Raw Pet Digest and/or Raw Pets Thrive, or independent consultants/contractors who provide design and/or support services (for example, programmers for the Raw K9s Thrive App)
  • Our web hosting technology suppliers (currently DigitalOcean and DreamHost) who provide the physical server infrastructures that our website(s) operate on

Your privacy is very important to us. We will never rent, share, or sell any of your personal information with any 3rd-party, unless as required by law, to aid in the management of various aspects of the website, the App, or the magazine, or when you explicitly authorize us to share your information.

Additionally, as noted above, we do partner with various third-party service providers to aid in the management of various aspects of this website. Each third-party provider’s use of personal information is explained by their individual privacy policies.

We currently retain the services of the following providers:

Google Analytics – this service tracks this website’s visits and provides us with information about how you found my website, what blog post or page you visit, and how long you remain on this website.  Google Analytics may capture your IP address.  No additional personal data is obtained by Google Analytics.  You can learn more about Google’s privacy policy by visiting their website: https://policies.google.com/privacy

MailChimp – this service is used for delivery of email updates and newsletters. When you subscribe to the newsletter, your name and email address are stored on the MailChimp servers to assist in the delivery of email updates, newsletters, and Raw Pet Digest magazine. You can learn more about MailChimp’s privacy policy by visiting their website: https://mailchimp.com/legal/privacy/

SumoMe – this service is used to help facilitate the sharing of blog posts and pages on social media platforms and to make it easier for visitors to subscribe to the Raw Pets Thrive blog. You can learn more about SumoMe’s privacy policy by visiting their website: https://help.sumo.com/hc/en-us/articles/218958727-Privacy-Policy

Currently, your personal information isn’t being shared with any other third-party services. However, this list may be updated in the future as we find better ways to provide you with useful content.

Except when required by law, I will not sell, distribute, or reveal your email addresses or other personal information without your prior consent; however, I may disclose or transfer personal information collected through this website to third parties should I sell all or a portion of Raw Pets Thrive or Raw Pet Digest.  This may also apply to a merger, consolidation, or purchase of all or a portion of this website’s assets or it may be related to a bankruptcy or reorganization proceeding brought by or against us.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

How your data is protected

We take the security of all personal data very seriously, and that data is protected in a number of ways:

  • Access control: access to personal data is strictly limited in line with our policy detailed in the ‘who we share data with section’ on this page. Access is controlled by individual user accounts, where a strong password policy is enforced
  • Dedicated security software:We utilize security scanning and access control software. This software is responsible for limiting login attempts to our site, blocking potentially malicious attempts to access our services, and regularly performing full file system scans.

This website is also secured with SSL encryption, which means that all traffic to and from our servers is encrypted.

  • Selection of third party service providers:we use a very limited number of third party service providers, but some are essential for the provision of physical hosting environments and cloud services. One of the core factors in the selection of such providers is their ability to provide secure systems and processes.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Your contact information

We will never rent, share, or sell any of your personal information with any 3rd party, unless as required by law, to aid in the management of various aspects of the website, the App, or the magazine, or when you explicitly authorize us to share your information.

Advertising

Display Ads

We may use a third-party advertising company to serve advertisements when you visit this website.  This service may use cookies, as explained above, to better target ads based on your preferences.

Retargeting Ads

Occasionally, we may work with third-party companies, such as Facebook and Instagram, to market this website through advertisements on their platforms; you may see these as “Sponsored” posts in your newsfeed.  These companies may use cookies to serve ads on their platform based on someone’s history of visits to this website.

Affiliate Program Participation

We may engage in affiliate marketing and may earn a commission should you click on an affiliate link and make a purchase.  These affiliate partners may engage a cookie in your browser to track sales after you click on a link.  Please note that these cookies have a limited life and do expire.

Newsletter/blog posts

You may choose to subscribe to a (schedule is subject to change) newsletter and email updates which may be used for advertising products or services used by me (Kristin Clark, owner) to care for my dogs.  Newsletters sent to you may include affiliate links (discussed above) that are used to track sales.  These newsletters may also contain tracking pixels which serve to inform me of how many people open and engage (click links) with my newsletter.  The purpose of this is to help me provide better content that is useful to my readers.  What I learn is not shared by third parties.

Raw Pet Digest magazine

You may choose to subscribe (for a fee) to the bimonthly magazine Raw Pet Digest. Raw Pet Digest may include affiliate links that are used to track sales. If affiliate links are added, you will be notified in the magazine. The magazine may also contain tracking pixels that serve to inform me of how many people open and engage (click links) with my newsletter. The purpose of this is to help me provide better content that is useful to my readers. I do not share what I learn with third parties.

Your Rights Related to Your Personal Information

Opt-out – You are welcome to opt-out of all future email communications by clicking on the unsubscribe link at the bottom of newsletters and email updates.  You may also contact me (owner) at kristin@rawpetdigest.com to request that I remove you from future mailings. Please note that if you opt-out or unsubscribe from Raw Pet Digest, refunds will only be given at my discretion.

Access – If you can’t recall if you have subscribed for future updates, you may contact me (owner) at kristin@rawpetdigest.com, and I will confirm your subscription status.

Amend – You may contact me (owner) at kristin@rawpetdigest.com to amend or update your personal information (name and email address).

Delete – There may come a time when you will like me to remove you from the email list (see “opt-out” above) or delete a comment on a blog post.  To do so, please contact me (owner) at kristin@rawpetdigest.com.

Please note that there may come a time when I may need to retain certain information for recordkeeping purposes or to complete transactions, or when required by law.

Sensitive Personal Information

Please note that you should not submit sensitive personal information to this website or via the App, either in blog comments or in an email to me.  Please note that although your email address isn’t visible to others (outside of myself), your comments will be visible to anyone who reads the comment thread.

If you don’t want strangers to have access to information, do not post it in a blog comment on this website.

Children’s Information

We do not knowingly collect any personal information from children under the age of 16.  If you are a parent or legal guardian of a child under the age of 16 and you believe your child has subscribed to the blog’s newsletter or the child has shared personal information in a blog comment, or if you believe your child has subscribed to Raw Pet Digest magazine, please contact me (owner) immediately at kristin@rawpetdigest.com so that I may remove the information from my records.

Updating this Statement

We may update this privacy policy by posting a new version on this website.  With each update, this page will be shared on social media to keep you informed of changes.

Contact Information

If you have any questions about this privacy policy or our treatment of your personal information, please write: